They have a lot of value particularly in decks with multiple colors
Shortly after this card was previewed, it dawned on most Modern players that this One Ring to Rule them All would become One Ring to Rule Modern for several reasons: 1) almost any deck can play it and/or wants to play it, 2) its ETB ability single-handedly shifts the state of the game, 3) it provides massive card advantage, 4) it's abusable
A blockier frame and white text for the card name and card type are iconic of older Magic cards
This is great for when you want to play aggressively but still want your cards being able to substitute questing
Fortunately the Beast now has some extra backup with the bow-wielding Belle, Hidden Archer
MTG oddities often result from mistakes, miscuts, misprints, and test prints